WHLY-FM 106.7 Tavares

WHLY-FM 106.7
Tavares

Original Call Letters: WLBE

Originally Licensed: Feb 12, 1969

Original City of License: Leesburg

Original Frequency: 106.7

Origin of Call Letters:

Original Power: 50,000 watts

Original Location: 32900 Radio Rd.

Original Format: Religious

Network Affiliations:

Owner(s):	1969-Heard Broadcasting
	1975-WLBE Radio Inc.
	1976-General Communicorps
	1976-Magic Box Media
	1988-Southern Starr Broadcasting Group Inc.
	1989-Taylor Communications ($12 million)
	1993-Chancellor Media/Shamrock Radio
	1997-Shamrock Radio/Chancellor Media
	1997-HM2/Chancellor
	2000-AMFM Radio Licenses (Clear Channel Communications)
	2007-Clear Channel

History Of Call Letters and Formats:	WLBE-1969-MOR
	WHLY-1969-Religious "Where He Loves You"
	WDGM-1975-Beautiful Music "We're Delightfully Good Music"
	WYLY-1976-MOR
	WHLY-1984-Top 40 "The Hot-Rockin Y-106"
	WCAT-1987-Top 40 "Cool Cat"
	WHLY-1989-CHR
	WXXL-1990-Top 40 "XL 106.7 Today's Hit Music" "XL 106.7 All The Hits"

WHLY History
WHLY began life as WLBE-FM 106.7. Bob Andrews fills us in on some of the history of WLBE-FM 106.7.
"In the late fifties, WLBE-AM 790, under the ownership of a wealthy road contractor, (father in law of Jim Sharp) applied for and got the 106.7 license and was actually on the air-the space for FM transmitter and wiring for Air conditioning, etc are still in the back of the WLBE-AM 790 studios. The station was bought by a couple of preachers, who saw no value in the FM, just the value of the resale of it to keep going, and Lake County lost its second FM station to Orlando. The first was 107.7, licensed to Mount Dora. I don't recall the ownership, but it went to WORJ-FM 107.7, Orlando. The company kept an office and a man in Mount Dora for some time to satisfy FCC rules. That is why 107.7 and 106.7 still identify with Lake County locations every hour. The first incarnation for the calls WHLY (took place in 1969), which stood for Where He Loves You. The station broadcast religious programming. Then the call letters WHLY would return in 1978 and then again in 1988.