WDAT-AM 1590 

South Daytona

Original Call Letters: WDAT

Originally Licensed: March 14, 1957 

Original City of License: South Daytona

Original Frequency: 1590

Origin of Call Letters: Location: South DAyTona 

Original Power: 1,000 watts

Original Location:

Original Format: Country


Network Affiliation(s):


Owner(s):

1957
-Thomas Carr

1957-Daytona Broadcasting Company
1959-Regional Broadcasting Company

1959-Quality Broadcasting of Daytona, Inc.

1963-Seven Cities Broadcasting Corp.

1967-J. Shea Peeples

1972-WELE Radio, Inc.

1972-WELE Radio, Inc. (New Ownership)
1988-Tama Broadcasting Inc.
  1989-Psi Communications, Inc. ($250,000)

History Of Call Letters and Formats:

WDAT-1957-Country Western   "Serving The Heart of Florida"
WELE-1959-Country Western
WELE-1963-Negro 
WELE-1967-Country
WZIP-1981-Oldies
WZIP-1986-Country
WPUL-1989-Black Gospel/R&B Oldies  "Victory Radio"
WPUL-2005-Progressive Talk   "AM 1590 Victory Radio"

                                                                           

Names In WDAT History

Thomas Carr-1957-Owner
Harold King-1957-President-Daytona Broadcasting Company
Helen King-1957-Daytona Broadcasting Company
John Mark-1959-Partner-Quality Broadcasters of Daytona, Inc.
James Beattie-1959-Partner-Quality Broadcasters of Daytona, Inc.
Walter Cronkite-1959-Partner-Quality Broadcasters of Daytona, Inc.
Val Carter-1959-Partner-Quality Broadcasters of Daytona, Inc. 
R. Kelvin Shivers-1959-President-Quality Broadcasters of Daytona, Inc.
George Nelson-1959-General Manager/Chief Engineer-Quality Broadcasters of Daytona, Inc.
E. Winfield Abbott-1961-Sales Manager-Quality Broadcasters of Daytona, Inc.
Henry Murray-1962-General Manager-Quality Broadcasters of Daytona, Inc.
A. J. Barrs-1962-Commercial Manager-Quality Broadcasters of Daytona, Inc.
Winston Calloway-1962-Program Director-Quality Broadcasters of Daytona, Inc.
Phyllis Hartmann  In Memory
Michael Jay (Mike Helminski)-Program Director/Music Director



George "Harold" Utter
-Engineer 
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