WBXY-FM 99.5   
La Crosse

Original Call Letters: WBEQ
Originally Licensed: Jul. 17, 1998
Power: 2,200 watts
Original City of License: La Crosse
Original Format: Classic Rock 

Owner(s): 1995-Wilks Florida Broadcasting, Inc.
               1998-Asterisk Communications, Inc.

History Of Call Letters and Formats: WBEQ-1998-Construction Permit
                                                         WWFX-1998-Construction Permit
                                                         WQVR-1999-Classic Rock   “Real Rock 99.5”
                                                         WRKG-1999-Classic Rock   “Real Rock 99.5”
                                                         WBXY-1999-Adult Contemporary   “Star 99.5”
                                                         WBXY-2001-Oldies  “Star 99.5”
                                                         WBXY-2004-News-Talk  “Star 99.5”

History of WBXY-FM 
Thanks to Marc Tyll for this history of WBXY
WBXY began broadcast operations in 1998 as a first local radio service to La Crosse, Florida, a small rural town of a few hundred residents, located about 10 miles North - North East of Gainesville. Wilks Broadcasting of Florida, Inc. had initially petitioned the FCC for the new FM station that now operates on 99.5 with 2,200 watts. Once Wilks was given authorization to build the new station as WBEQ, the construction permit was sold to Asterisk Communications, Inc. as WWFX.  The call letters were changed again to WGVR and then again to WRKG which were originally moved from Asterisk’s 104.9 High Springs to 100.5 Newberry. The “Real Rock” moniker and classic rock programming were also moved to the 99.5 frequency. What had become the third WRKG-FM broadcast from the WNDT-FM 92.5 tower located about five miles North of Gainesville which is approximately halfway between Gainesville and Alachua. The tower is located at the WGFL-TV 53 High Springs studio location although WGFL’s tower is located in Newberry. The “Real Rock” format didn’t last very long on 99.5 and the format and call letters were moved to 100.5 in favor of moving the call letters WBXY and the “Star” moniker from 100.5 to 99.5 becoming Hot Adult Contemporary formatted “Star 99.5”. Three years later, unable to effectively compete against 100kw WKTK-FM 98.5, the format was changed to oldies hits of the 60s and 70s but remained “Star 99.5”. Oldies didn’t last very long either and in 2001, WBXY switched to News-Talk, but still as "Star 99.5". Programs heard on the new “Star 99.5” now include Mancow in the Morning, Laura Ingram during the mid morning, Heath Cline in the early afternoons, Sean Hannity in the afternoon, financial guru Dave Ramsey in the evenings and Fox Sports Radio during the overnight hours with Fox News Radio at the top of every hour. 

Names In WBXY History
Fred Ingham-President 
Reynolds Hawk-General Manager
John Rutledge Biography  In Memory       
John Star-General Sales Manager 
Jim Siwy-General Sales Manager
Bob and Tom-Mornings
Bob and Sherry-Mornings



Mancow in the Morning




Heath Cline-11am-1pm




Laura Ingram




Sean Hannity




Dave Ramsey

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