For 40 years, Elmer White worked
diligently for the American Farm Bureau, rising from day laborer to
national sales manager, but through it all he harbored a secret love: radio.
White wanted more than anything in the world to be a country music disc jockey
like those he had hero-worshipped as a boy in Watseka, Ill. He wanted it so much
he spent most of his spare time from his Farm Bureau jobs hosting country music
shows at radio stations across the Midwest. He even drove 700 miles virtually
nonstop one night to be on time for a show he was hosting. In October of 1999,
White was recognized as Disc Jockey of the Year by the Country Music
Organizations of America. It's the second time in a row he had won the
title. And the station he managed, WBAR-AM 1460
AM, in Bartow, won the society's Radio Station of the Year Award - also
for the second successive time.