WCFI-FM 101.9
Daytona Beach

Original Call Letters: WMFJ
Original City of License: Daytona Beach
Originally Licensed:
November 1, 1967
Origin of Call Letters:
The call letters WMFJ-FM were chosen to compliment co-owned WMFJ-AM 1450 
                                 
The originally desired call letters WMFB - World’s Most Famous Beach were unavailable in 1967
Original Power:
4,100 watts
Original Format:
Beautiful Music
Network Affiliation(s): RKO Radio Network, United Stations Radio Network

Owner(s):
1967-Walter-Weeks Broadcasting Company (Jim Walter and Robert M. Weeks)
               1980-Patten Communications, Inc. (Co-owned with WNJY-FM 94.3 Rivera Beach-West Palm Beach)
               1982
-Abell Communications Corporation (The A. S. Abell Publishing Company)
               1984
-S & F Communications, Inc. (James Seymour and Stuart Frankel)
               1985
-Duffy Broadcasting, Inc. (A Division of Duffy Newspapers) (
$7.7 million)
               1987
-Beasley-Reed Broadcasting, Inc. (George G. Beasley and George Reed) ($9.2 million)
               1996
-Chancellor Broadcasting Corporation (Thomas O. Hicks, Founder, Chairman)
               1997
-Chancellor Media Corporation1
               1999
-AMFM Broadcasting, Inc.2
               2001
-Clear Channel Communications Corporation3
               2001
-Infinity Broadcasting, Incorporated4

               2005-CBS Radio, Inc.5


History Of Call Letters and Formats: WMFJ
-1967-Automated Beautiful Music (Drake-Chenault)  “Stereo 102”
                                                         WQXQ
-1973-Automated AOR  (Drake-Chenault)  “Q 102”
                                                         WQXQ
-1976-Automated Top 40  “Q 102”
                                                         WDOQ
-1980-Top 40  “Q 102”
                                                        
WCFI-1984 -Adult Contemporary  (Tran-Star Satellite)  “Central Florida’s I- 4 101.9 FM”
                                                        
WCFI-1985-Adult Contemporary (Tran-Star Satellite “Sunny 102”
                                                         WORZ
-1986-Classic Rock   “The Rock You Grew Up With“   “Z 102”
                                                         WJHM-1988-Urban Contemporary/Hip Hop   “Jamlando‘s 102 JAMZ”



WCFI History 
Thanks to Marc Tyll for this history of WCFI.
WCFI-FM began as Daytona’s sleepy-time beautiful music station known as WMFJ-FM “Stereo 102” W. In 1984 and the hit music that had been so popular for so many years was replaced with Tran-Star’s Satellite adult contemporary music network. The heritage Q 102 moniker was also replaced, becoming “Central Florida’s I-4, 101.9 FM” in an effort to attract listeners traveling the I-4 corridor between Daytona Beach and Orlando. The new “I-4” was patterned similarly after Miami’s CHR formatted “I-95” WINZ-FM with the exception of being an adult contemporary station instead of CHR or top 40. A year later the name was shortened to “Sunny 102”. Toward the end of 1985, Aurbach suddenly fell ill and passed away unexpectedly. S & F Communications sold WCFI to Duffy Broadcasting, Inc. Under Duffy management, the adult contemporary format was replaced with classic rock under a new set of call letters, WORZ-FM 101.9


1
A direct result of Chancellor Broadcasting merging with Evergreen Media, keeping the name “Chancellor” from Chancellor Broadcasting and keeping “Media” from Evergreen Media, creating the new Chancellor Media Corporation

2 Company was renamed when Chancellor Media Chairman and founder Thomas O. Hicks resigned, causing numerous corporate Board member changes. The new Chancellor Board of Directors renamed the Delaware corporation AMFM Broadcasting, Inc., naming company President and Chief Operating Officer (former Evergreen Media President and CEO), Jimmy DeCastro, President, CEO and Board member of the new AMFM Broadcasting.

3 Acquired when Clear Channel purchased AMFM Broadcasting

4 The one time radio division of CBS Corporation, owned by Viacom International, Inc. Mel Karmazin, Infinity Chairman,

(CEO)


5 Infinity Broadcasting, Inc.
was renamed CBS Radio, Inc. after parent CBS Corporation was split off from Viacom International, Inc., creating two separate publicly traded companies in 2005
           

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