WGTO-AM 540
Haines City

Original Call Letters:
WGTO
Originally Licensed: Sep 10, 1955
Original City of  License:
Haines City 
Moved to Cypress Gardens in 1958              
Power: 50,000 watts 
Original Format
:
Top 40

Owner(s): 1955
-
Hubbard Broadcasting 
                1986-Cypress Broadcast, Ltd ($1.5 million)                                       Palm Crest Hotel original home of WGTO
                1990-
Florida Media Inc.                          
                1994
-Paxson Broadcasting                                                              
               
1997-
Clear Channel Communications                                                         
                


History Of Call Letters and Formats:
WGTO-1955-Top 40  “Gulf To Ocean”
                                                        
WGTO-1958-Top 40  moved to Cypress Gardens 
                                                        
WGTO-1977-Country "Great Country Music 54"
                                                        
WGTO-1986-Gospel
                                                        
WGTO-1990-Oldies ''Cruisin' Oldies 54'' (Studios moved to Ocoee)
                                                        
WGTO-1990-Talk/Sports
                                                         WWZN
-1994-Sports
                                                         WWZN-1995-
Talk
                                                        
WRTM-1996-Sports
                                                        
WQTM-1996-Sports "540 the Team"  (These calls moved to 740 AM in 2001)

                                                                           
WFLF-1997-News/Talk "540 WFLA"

History of WGTO

1955
-WGTO took to the air from The Palm Crest Hotel in Haines City. Licensed to broadcast with 10,000 watts of power at 540   
        on the dial. The format was Top 40. 
1958-Hubbard Broadcasting moved the station from Haines City to Cypress Gardens

1977-
Music format changed to country
1978
-
WGTO was named Billboard Magazine's "Small Market Station of the Year"
1986
-WGTO was sold to Cypress Broadcast, Ltd. and the format was changed to "gospel". 
1990-
WGTO sold to Florida Media Inc. (a company owned by two Fort Myers doctors and a lawyer) the studios were moved 
        to Ocoee.
1992-
WGTO went to a satellite service, resulting in the layoff of 30 employees including Rocky Dee, Russ Ross 
        (Original Doo-Wop Shoppe), Allan Brady (Music and Memories). Perry Moore would remain at the station in sales.
1994
-WGTO was sold to Paxson Broadcasting, the call letters were changed to WWZN and the format became sports talk.

For more on
WGTO see: http://www.dizzyrambler.com/legends/WGTO/wgto.html
                                     
http://www.radioyears.com/other/content.cfm?id=22

RCA Broadcast News, February 1957:
"WGTO is located in the center of a group of metropolitan areas as contrasted to the more usual establishment of a station in a principal city of its own. Its coverage, on 540 kc, encompasses such major cities as Gainesville, Daytona Beach, Orlando, Lakeland, Tampa, Clearwater and St. Petersburg. This area, covering the more populous sections of Central Florida, extends from Gainesville to Okeechobee and from Gulf to Ocean hence the call letters WGTO.

                                                                       
        1966 logo                                            The Sleeping Giant                                          1970's logo

                                                  





Here's a photo of the WGTO control room when the studios were located on Marshal Farms Road in Ocoee in 1992
Photo courtesy of Dave Edwards 
                                                                                    
                                      








WGTO Personalities

Bob Wery-1955-1958
George Prescott
-1958-"Welcome to Florida Show" from Cypress Gardens-1966-1971-Program Director/On Air Personality
Dale Starkey-1955-1958
Dar Dodds-1955-1959
Bob Collins-1965-1965WGTO_504_survey_Feb_1970.jpg (667965 bytes)
Ronnie Gee-
1968
Woody Wooden-1967-1971 (1975-1984)
-Sales (Died 2006)
Larry Green
(Larry Cox)-1967-1968-Mid-days & 1973-1974-News  

Jim Kennedy-1970-1971
-Weekends
Dave Wright-1972-1973
Wes Belisle-1974-1978  1974-1978-
News                  
Jim Greenfield-1976-1982
News
Bill Carson-1977
"Crazy" Bob Fuller-1977
Jim "Jimbo" Maloy-1977
Terry "The Bird" Slane-1977
Dave Campbell-1977
Mike McCoy-1977                                                                                                           
Courtesy of Steve Kennedy
Jacki West-1977
                                                                                                       click photo for full sized view
Dave Edwards-1992 Biography                                                                                                                                                       
Joe Penny-1987-1990
Robert J. Wright
-1990-
morning drive
Terry Mason
(Terry England)-1990-Program director-Terry died in Jan. 2006 In Memory
"Uncle Russie"-Russ Ross
Biography
Perry Moore-1991-10 a.m. to noon weekdays/sales and promotions Biography 
Rocky D!                 
Lee Manning

 
Allan Brady
- Biography-host of "Music and Memories" and "The Rock and Roll Palace Show", "live" from 
Little Darlin's Rock and Roll Palace
.
 


Al Dunaway
Jerry Steffen
Roy Adams
"Big Al" Munnings
Van Amig
Jim BocockWGTO Bumper Sticker 1969 Larry Vee Flegle.jpg (176474 bytes)
Joyce Bilal
Bill Burnett
Susan Cunningham
Crista Deason
Tom Drake
Scott Edwards
Beth Fouchee
Richard Hart
Keith Holliday                                                                               
  1969 bumper sticker courtesy of Larry "Vee" Flegle
Henry Jay
Becky Johnson
Patti Jordan-“PJ the DJ”-1977-overnights  
Jeff Kierce
"Judge Krater"
R.C. Kelley
Carol Lamons
Dave Lane
Jay Menchen
Bob McCord
John Redwine
Allen Rich
Roy Riley
Jack Robertson
Tom Rusk
Dan Sanborn
Harry Sharp
Maris Siegel
Kathi Tanner
Lyle Wood

Roy Beemer
Kathy McFarland-1990-morning news anchor 
"Captain" Joe Canzoneri-1990-traffic reporter/weekends
Jack Nelson-"MoneyTalk"-Saturdays from 8 to 9:30 a.m.
Ric Karlson and Ed Schmidt Jr.-1993-co-hosts of Golf talk, Fridays from 4 to 5 p.m.

Peter Banks-1993-Host of "Singles Connection", a talk show for singles 
Gordon Banta-1993-Co-host and psychic on "Singles Connection", a talk show for singles 
Patricia Madden
Vince Regan-1994-"
House of Sports"-6PM to 9PM weeknights
Doug Gilley-1993- "Let's Go Fishing"-6AM-7AM
Steve Duff-1993-Producer of "Let's Go Fishing"
Ed Hartley-1993-"Cryin', Lovin' & Leavin'"
Peter Rocchio-1993-
Tom Anthony Biography
Dan Grant-1968-Mid-days
Hank Dole-1990-Assistant program director



Jeff Allen (Cassell)-1990-1994-sports in morning drive Biography      



Merrill Craig
Jay Cresswell
Clive Thomas Biography
Jerry O’Neill 
Greg Warmoth


Other
Names in WGTO History
Dave Schick-1955-1958-
first Chief Engineer 
Bob Kelly-1971-1973-General Manager Now owner of Kelly Communications, Inc in Peoria, Illinois
Dick Bennick
-(Dr. Paul Bearer)1973-1977-Sales 1977-1986-General manager

Frank Berry-1971-1973 and 1979-1982-Director of Technical Operations- Frank tells us about his time at WGTO-AM. "...During my tenure at WGTO, I replaced almost all of the studio equipment and, when the old RCA BTA 10H transmitter failed, I replaced the transmitter with a Harris MW-1A to provide better nighttime service at their 1kw licensed power level. The night that the old RCA transmitter failed, I put the Gates MW-50 transmitter on the air at its lowest stable power which was about 8kw.  I was able to reduce the output power further by detuning the output network of the transmitter so that it produced about 1kw of power. After we achieved stabile nighttime operation, I called Stanley Hubbard at home and explained that the old RCA transmitter had failed beyond reasonable repair.  Stan authorized me to purchase a Harris MW-1A transmitter. I called Harris and ordered the transmitter and requested rush delivery. We operated in that mode overnight and before pattern change in the morning, I re-tuned the output network so that the station could operate at full power. We went through these detuning/retuning gyrations for two or three days until the new MW-1A transmitter arrived. During the time that it took to receive the new transmitter, we removed the old RCA 10kw unit and moved the nighttime phasor  into its new position .... directly beside the soon-to-be-delivered Harris MW-1A. Before moving the phasor, I called our Consulting Engineer, Ogden Prestholdt of A. D. Ring and Associates and told him of my desire to move the phasor.  Mr. Prestholdt told me "absolutely not.  You don't have the knowledge to re-tune the antenna array". I moved the phasor anyway and retuned the array.  It remained stable and within the licensed specifications throughout my tenure at WGTO..."

Paul Titchenal-1972-1979-Engineer
Dick Hart
-1958-1971 and 1982-1986-Engineer
Spencer Danes-1970-1972-Management
Howard Trickey-1973-1978-General manager
John Terry-1977-Program Director 
Lloyd Barham-1978-
General Manager
Howard Hoffman
-1990-General manager 
Keith Feeney-1990-
accounting/traffic manager
Bill Patti-1990-
creative services director
Bob Johnson-1991-General manager 



Jay Waggoner
-engineer


Nancy Cattarius-Sales
Tommy Kramer-Program Director
John Frost-General Manager 
                                                   Thanks to Jay Waggoner for these WGTO photos
                                                                      (click for a full sized view)

          WGTO Transmitter 6 towers 50kw DA 2.jpg (19586 bytes)              WGTO Transmitter workshop.jpg (26647 bytes)  
      
                            WGTO 6 Tower Array                                                    WGTO Transmitter Workshop

                                                           WGTO_FEMA_Bomb_Shelter.jpg (38838 bytes)   
                                                                         WGTO FEMA Bomb shelter

WGTO BTA-10H 2.jpg (105163 bytes)
 

 

Frank Berry took this photo of the original WGTO transmitter in 1975. It was an RCA BTA-10H which was purchased in 1955. The photo was taken as the old RCA Ampliphase transmitter was being dismantled for shipment to Guayaquil, Ecuador. The 10H was on the air as WGTO's only transmitter at the time this photo was taken. The boxes in the photo contain parts for the old RCA BTA 50G Ampliphase.  On the far right of the photo you can see one of the power amplifier tubes.







 
Other Programs In WGTO History
Cousin Brucie's Cruisin' America-1991-Friday nights from 10PM-1AM-syndicated                         

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